14 February 2010

Almond Joy: Enjoy More!

Finally get to show you guys the Almond Joy spot that i've been working on here at the MK. The chocolate pour was shot practically in London with the good crew of David Wyn Jones. The spot came to us via Arnold and was produced in house at the MK12. The objective was to achieve some of the nostaglic and retro feel of the past spots while encouraging new creative and a distinct Almond Joy / Mounds Look. This was a fun project to work on and the collaboration was fantastic, and I hope it shows through in the piece, be sure to look for it on air soon! I'd love to post a breakdown of this spot when i can!

changed the link the a semi different version with mo' lens flare.

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